Investors are being drawn to underpriced public sector enterprises and mid-tier technology players for long-term investment opportunities, according to Deven Choksey of KRChoksey Holdings. However, he added that such sectors had been perfected in the short-term and it was increasingly challenging for investors to pick value from them. Choksey also discussed higher demand from rural India generating growth in FMCG companies and the efficient use of fintech by NBFC firms to disburse loans.