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Key Points to Consider Before Buying Shares: 1) PE Ratio: The company's PE Ratio should be lower than the industry average indicating undervaluation. 2) ROE: Aim for an ROE above 15%, demonstrating good returns on shareholders' investments. 3) ROCE: Seek a ROCE above 15%, reflecting effective capital utilization. 4) Debt: Opt for companies with low debt to ensure financial stability. 5) Promoter Holding: Look for over 50% promoter shareholding, which indicates confidence and control. 6) Net Profit Growth: Ensure the company's net profit has risen YoY signifying stable growth. 7) Cash Flow: Positive and stable operational cash flow is essential for financial clarity. 8) Dividend History: A strong dividend history reflects a profit-sharing policy with shareholders. 9) Management Quality: Choose companies with experienced and reliable management teams. 10) Sector Performance: Assess the performance and outlook of the sector in which the company operates. Keeping these factors in mind can make investments safer and more profitable. Be an informed investor.