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    NERAMAC sets up target to register another 7 exotic Agri-Horti produces under Geographical Indication

    Synopsis

    NERMAC stated these commodities are Arunachal Orange, Mizo Chilli, Kachai Lemon, Tripura Queen Pineapple, Khasi Mandarin, Tezpur Litchi, Sikkim Large Cardamom, Karbi Anglong Ginger, Naga Tree Tomato, “CHAK-HAO” Black Rice, Memang Narang, Dalle Khursani, and Naga Sweet Cucumber.

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    The North Eastern Regional Agricultural Marketing Corporation Limited (NERAMAC) which has 13 Geographical Indication (GI) products of North East region has set a target to register another 7 exotic Agri-Horti produces of North East region to get registered under GI.

    NERMAC stated these commodities are Arunachal Orange, Mizo Chilli, Kachai Lemon, Tripura Queen Pineapple, Khasi Mandarin, Tezpur Litchi, Sikkim Large Cardamom, Karbi Anglong Ginger, Naga Tree Tomato, “CHAK-HAO” Black Rice, Memang Narang, Dalle Khursani, and Naga Sweet Cucumber. Moreover, there are another seven numers Agro-Horti products in the pipeline, which is going to be registered within July 2022. These products are Gol Nemu and BheemKol of Assam, Black Cherry of Manipur, Sohsang of Meghalaya, Large Cardamom of Arunachal, Mizo Mango from Mizoram and JamuiOrange from Tripura.

    The Public sector undertaking stateduUnder the ongoing Azadi Ka Amrit Mahotsav celebration, PMO has set a target to NERAMAC to register another 7 exotic Agri-Horti produces of North East region to get registered under GI, which will eventually boost NERAMAC to get enhanced its GI basket and also to set a significant milestone for development of Agri-Horti sector of North East region.

    Geographical Indication (GI) may be defined as the name of a region, a specific place or, in exceptional cases a country, used to describe an agricultural natural or manufactured goods, product or a food stuff.A GI consists of the name of the geographic location where the goods originate and may also incorporate a design. The key is that the GI sign identifies the product as originating in a particular geographic location and signals to consumers that the goods feature a quality, characteristic, or reputation that is essentially attributable to that geographic source. Thus, a GI is simply a tool that helps consumers differentiate between products by leveraging the reputation of the geographic location as a production site for goods that have particular desirable qualities such as a particular taste, smell, texture, longevity, high quality, etc.


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