Sharekhan's research report on Mahindra and Mahindra
M&M priced its first e SUV, XUV 400 competitively – well under Rs 20 lakh bracket, which in our view would help it to garner healthy bookings in line with XUV’s brand equity. Implementation of BS-VI phase-2 is likely to have a minimal impact on cost inflation, helping M&M to maintain its growth trajectory. We believe M&M is on track with its growth roadmap, across its core segments, viz. farm equipment, ICE passenger car segments, passenger EVs, and LCV business.
Outlook
We retain our Buy rating on M&M with an unchanged PT of Rs. 1,550, led by increasing focus on new launches and growing brand value of its core SUV products. The stock trades at a P/E multiple of 18.3x and EV/EBITDA multiple of 11.6x its FY2024E estimates.
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